We know that bags are so important and personal to a woman’s wardrobe so when we designed the Micro Bo we kind of knew it was going to be the most personal, individual and distinctive bag we would release to date. When we received the first sample we knew that we wanted the Micro Bo to be represented just like how we designed it.
This got us thinking, and at this time we were about to launch Stories to our website (it’s been in the pipeline for some time now and now it’s here) and as the team sat down to think of ideas on how we wanted our women to portray the Micro bag.